Photo Credit: Burger King
Burger King really, really wishes you'd eat more of their French fries. Right now, according to the company's research, 1 out of 8 men eat fries daily, and only 1 out of 10 women. Shameful, right? Earlier this summer, the chain, struggling to keep up with McDonald's and Wendy's, tried to pass off a new $1 burger -- stuffed with four stealth French fries -- as a groundbreaking product launch. Let's just say it was not a smashing success.
The latest gambit? Low-fat French fries. Burger King's new crinkle-cut "Satisfries," debuting today in all 7,200 outlets across the U.S., have 30 percent less fat and 20 percent fewer calories (coming in at 270 calories per serving) than the chain's regular fries, according to the company. They'll cost roughly $2 more than the fattier version.
How do they compare to McDonald's fries, you ask? Each chain has different-sized servings, but if you take a hypothetical 70-gram portion: Satisfries have 150 calories to McD's 226.
The big question is: How do they taste? Well, they taste like hot, salty, potatoey things -- so that doesn't suck -- but we found the texture ever so slightly mealier, if not exactly unpleasant. What's the secret behind the low-fat recipe? They're not telling, obviously, except to say that the Satisfries batter (yes, fast-food fries involve a batter, not just sliced and fried potatoes), allows less oil to get absorbed.
If the new Satisfries aren't quite as satis-frying as your basic, diabolically fatty, calorific fast-food French fries, that's probably a good thing. Something tells us that when we want a low-fat, low-cal snack, we're better off sticking to a vegetable that more closely resembles its original form-- like, say, edamame.
But beware, the Burger King shills are quick to point out: Edamame has 189 calories per 70-gram serving. That's, ahem, more than Satisfries. Consider yourself warned.
Salma Abdelnour is the food editor at iVillage. You can follow her on Twitter.