Photo Credit: Virginia Sherwood/NBC Universal
There will be a new familiar face on the Today show starting soon.
Jenna Hager (you might know her as Jenna Bush) will be a monthly contributor to the NBC morning show.
And no, the daughter of former President George W. Bush will not be reporting on politics.
Hager is currently teaching in Baltimore and her reports will focus on education.
The 27-year-old will serve as a reading coordinator at her school this year.
"It wasn't something I'd always dreamed to do," said Hager. "But I think one of the most important things in life is to be open-minded and to be open-minded for change."
She’s also an author of Ana’s Story: A Journey of Hope and Read All About It!, a children’s book she co-authored with her mother, Laura.
Executive producer Jim Bell thinks Hager will do great in her new role.
"I think she can handle it," said Bell. "I think she knows something about pressure and being under some scrutiny. When she came here for a handful of appearances, she knocked it out of the park."
Bell first got the idea of hiring Bush after promoting her book Ana’s Story: A Journey of Hope and co-hosting an hour of the show with her mother.
Today is the second morning show to hire a celebrity contributor this month. Good Morning America hired syndicated talk show host and comedian Steve Harvey to do segments related to relationship and family issues.
Politics aside, the Today show is clearly banking on the Bush name for ratings. Since broadcasting experience is not a prerequisite with the hire of Hager, there are hundreds of experienced educators in the Baltimore area alone that would be better qualified.
If the Today show is not your morning show of choice, will you tune in to watch Hager’s reports? What female celebrity would you love to see on your favorite morning show?