A Doll that Sends the Right Message? Can Lammily Be the Next Barbie?

Nickolay Lamm is moving his doll Lammily off the paper and into production. Will you support him?

Last year we discussed the controversy around Nickolay Lamm’s project to recreate “Barbie” with the proportions of an average woman. This year, Lamm is working to take the project to the new level — getting his doll, Lammily off paper and into the real world. He just launched a crowd-funding campaign to get the doll made and we were luck enough to ask Nickolay a few questions about the project.

What kind of feedback to you receive to your original campaign? Did any of it surprise you?

For my original project, I wanted to show that a doll with average proportions can look very good. I was pleasantly surprised with the overall amount of publicity it received. I had no idea it would get so much attention!

What made you move from theoretical to creating a real life doll?

A lot of people told me that I should make an average-sized doll, so that's exactly what I did with Lammily. I used the same body from the original project to create Lammily, but added modifications to her face, hair, clothes, and articulation. I designed Lammily so she has that "girl next door" look. She isn't just a doll with typical body proportions; she's a fun doll which just happens to have typical body proportions.

What do you hope to accomplish with this?

My goal is to make Lammily available for many years. Rather than critiquing other dolls, why not create our own version of a doll which promotes realistic beauty standards? That's what backers of this project will be able to do. Of course there is plenty of room to grow from here, including challenging our idea of “realistic beauty standards” and examining why we think things “look good” but Lammily seems to be a solid step in the right direction.

You can learn more and contribute to getting Lammily made at www.lammily.com.

 Nickolay Lamm

Nickolay Lamm

Nickolay Lamm

Nickolay Lamm

Nickolay Lamm


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