Your opinions on an event wanted!

iVillage Member
Registered: 12-31-2010
Your opinions on an event wanted!
Thu, 08-30-2012 - 4:47am

As most of you know, I have altered my career slightly in business to personal/small business financial planning.  I have been on this board for 5 years now, was in financial planning in the 90s but hated the corruption, but now I am back doing what I honestly LOVE it and should have been doing this my entire life.

I find I really enjoy helping women, working women, single women, women who are the key wage earner or financial decision makers in their homes.  I have been able to sit with many and help them see where they are and map out a plan for their future.  My clients are people I care about and respect.

I do not like how many planners "market" to get clients.  I am not comfortable with the "free dinner" or "cold call" or soliciting friends and family.  But I stumbled on something this last week that I really enjoyed and wanted your opinion on.

I took a group of about 5 women to Nordstroms for a presentation from their personal stylist, then lunch.  None of us knew Nordstroms had such a service that can do shopping for you, help you pick out an outfit or just accessories to jazz something up.  They can work on any budget, so this is not just for the wealthy, but can be a real time saver for many of us.  The women were all senior managers or directors, so they had some needs to update a wardrobe, they were not struggling financially, but none had a mega budget and we had fun talking about current styles, age appropriateness, etc.

Then when we went to lunch we talked a bit about finances, their fears, their look toward the future.  It was open and enjoyable.

All of the women really enjoyed the event, and I gave them a small gift card as a token of appreciation for their time, and they all agreed to allow me to email them, or be open to other education events and call if they needed any financial advice.  (I made it clear I would not call to solicit them, the ball is in their court.)  Most said they will call me as they really now understood how I could really help them.  All of them gave me a hug and thanked me for having such an event - it blew me away!

So I wanted your take, would you go to something like this?  How do you now, or how do you think you would find a financial planner?  How would it be comfortable for you to seek/find financial planning assistance?

My goal is to really take care of people in an industry that has a rep of male domination, fear and corruption.  How do you feel you would like to be approached?



By the way, there are so many times I wish I could give you all advice, but some things are now illegal for me to say on a forum.  It is weird, those of us who are licensed, educated and ethically practicing professionals are policed by our brokers to the point they monitor all we do and say on the internet.  Everything must be approved by the regulatory agencies now, so no one wants to say anything for risk of being slapped.  That means I have to stay anonymous and watch what I say.  Those that have emailed me recently I have done calls with about their budgets.  I can still do Dave Ramsey coaching, as I have disclosed that to my licensing agency, but now all copies of everything must be archived. 

My only other word of advice is that you all should see a planner, don't wait until your 50s or 60s, by then it is very late to help as much as we can.  A good planner can help you with strategic decisions that could save you more than you can imagine.



iVillage Member
Registered: 07-24-2001
Fri, 08-31-2012 - 5:25pm

I personally wouldn't be interested in this at this point in my life, because 1) I'm not working so I don't have the money or need for much clothing, and 2) I'm not working so i have the time to do my own shopping.

But . . .

When I was working, I would have certainly enjoyed being included in such an event.  I would have, however, been hard won as an actual paying client right away.  It's just my nature to be cautious.  I think I would have been opened to start building a professional relationship with you thru this type of event, however.

I actually think it's a great idea!

iVillage Member
Registered: 04-10-2003
Fri, 08-31-2012 - 7:56pm
I like the idea of different "levels" of stores so everyone will have something in their comfort level!

Bex -

iVillage Member
Registered: 12-31-2010
Sat, 09-08-2012 - 9:53pm

Thank you all for your replies, it really helped to hear different perspectives.

I do networking groups, educational events and these types of events at different retail locations.  It is all a puzzle, and activity, I never rest, which is why I have not been here as much, but it works.  I have been able to take care of women, which is my passion.

Karen - you have needs you just do not know of, it is not a planners items, it is your goals for that house, yes, your retirement can be that land, what a planner does is to LOOK AT YOUR GOALS AND DREAMS and helps you find issues, flaws that could hurt you in the long run, help protect you from anything that could derail your dreams. 

Bex - Your father deals with wealthy clients, and does well no doubt. He is the poster child of planners - male dealing with high net worth males.  In this world you have to do what is comfortable to you.  Now if I said the group was girls on motorcylcles, bet you would be in?  Again, these are not at all "sales" meetings, I never sell, I just meet, never talk products, actually hardly talk, just listen.  When someone is ready, it is up to then to contact me, and I will give them 100% independent advice for them.  I have no products from a particular firm, so I can do it this way, which is the only way I wanted to do this.  Yes, you know debt can be a good thing, but don't sell yourself short, the source for the retirement income was your hard work, Chicky!  Growth is from being smart enough to ask for help from the best person you know.  SO many think they don't need help, but in the earning years it is too important to go alone if you are not knowledgable.

thanks again all!




iVillage Member
Registered: 05-09-2002
Sun, 09-16-2012 - 3:26pm

Hi! To answer your questions, I would not attend such an event. but as you have seen some enjoy it. It would be something I would not like, but I also hate baby showers, bridal showers etc., so its not for me. So, for the reasons (I assume you are posting this for market research so here are the details): I know Nordstrom's has this service and I could go on my own if I wanted. I prefer shopping on my own anyway. I would not be comfortable talking finances with a group of women unless they were my friends and most of my closet friends are men. (I have a few wonderful girlfriends too.) This is going to sound cold, but I don't care if a financial planner cares about me as a person as long as they do an outstanding job with the money. I would prefer a business type relationship versus a chatty girls shopping day/lunch etc because that is just my style. My husband and I sometimes ask his good friend for assistance since he is a financial planner. Our tax guy is fantastic in this regard too - he gives us outstanding advice each year when we do our taxes with him . (We own a two family so he has been a huge asset for us!) I can certainly understand the value of someone who helps plan the future, but fortunately, we already have great resources at our disposal. My advice would be to be cautious about pigeon holing yourself when you are marketing your services. There are many different types of women out there. ( I would rather shop for a new pistol than I would a new purse for instance, but I'm girly too so no one would necessarily expect it.)