The $99 sub--WTHeck?
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The $99 sub--WTHeck?
| Fri, 04-17-2009 - 8:35am |
I learned today just how my perspective has changed in the last couple of years.
| Fri, 04-17-2009 - 8:35am |
I learned today just how my perspective has changed in the last couple of years.
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It's funny, when you go on the
Norma
"Patience is the best remedy for every trouble"- Plautus
There is scientific evidence to support your theory:
These findings appear in the September issue of the Journal of Experimental Psychology: Applied, published by the American Psychological Association.
The conclusion that cash discourages spending, and credit or gift cards encourage it, arises from four studies that examined two factors in purchasing behavior: when consumers part with their money (cash versus credit) and the form of payment (cash, cash-like scrip, gift certificate or credit card). The results build on growing evidence that, as the authors wrote, “The more transparent the payment outflow, the greater the aversion to spending, or higher the 'pain of paying.'” Cash is viewed as the most transparent form of payment.
http://www.apa.org/releases/spend0908.html
So there you go.
This guy must be kin to my husband I don't know how many times I have said when we came out of the supermarket "How much was the ticket?" And he would always come back "I don't know"
It really doesn't surprise me at all.
One thing to keep in mind with all these people using credit cards to pay -- some of them may be debit cards too. My debit card has a Visa logo on it and I tend to use it as credit simply because I have a hard time remembering my pin number.
So, while it may seem that a lot of people are just throwing credit around, they may indeed be using a debit card and not incurring any new debt. :0)
Oh, ITA.
There is scientific evidence to support your theory:
These findings appear in the September issue of the Journal of Experimental Psychology: Applied, published by the American Psychological Association.
The conclusion that cash discourages spending, and credit or gift cards encourage it, arises from four studies that examined two factors in purchasing behavior: when consumers part with their money (cash versus credit) and the form of payment (cash, cash-like scrip, gift certificate or credit card). The results build on growing evidence that, as the authors wrote, “The more transparent the payment outflow, the greater the aversion to spending, or higher the 'pain of paying.'” Cash is viewed as the most transparent form of payment.
http://www.apa.org/releases/spend0908.html
I have stopped sending my kids gift cards for special occasions simply because I figure that it will cost them more money in the end. ie - I send them a $20 gift card and they go shop and it comes up to $18, they end up with a card that is holding $2 that they will never use, or it is $22 and costs them the extra $2. So instead I now send them cash. That way they can choose the store to spend it in. And yes I know it is unsafe to mail cash in the mail, but really no less than sending gift cards, gift cards are almost as good as cash at the right store.
Sharon
While I partly agree, two things i might say.
That's funny.
Becky
CL of 4th, 5th & 6th grade Scoliosis
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