McCain's Air Quotes Will Turn-off Voters

iVillage Member
Registered: 09-08-2008
McCain's Air Quotes Will Turn-off Voters
61
Thu, 10-16-2008 - 2:45pm

John McCain might regret those "air quotes" when he emphasized that

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iVillage Member
Registered: 10-12-2008
Thu, 10-16-2008 - 9:28pm

I didn't imply anything.

iVillage Member
Registered: 10-12-2008
Thu, 10-16-2008 - 9:32pm
nt
iVillage Member
Registered: 10-12-2008
Thu, 10-16-2008 - 9:33pm

iVillage Member
Registered: 08-27-2008
Thu, 10-16-2008 - 9:38pm

http://wiscadproject.wisc.edu/wiscads_release_100808.pdf


FOR IMMEDIATE RELEASE CONTACT: Steve Rabinowitz


October 8, 2008 Rabinowitz/Dorf Communications


202-265-3000


Pres. TV advertising spending continues to grow;


Over $28 million spent from September 28-October 4


McCain’s ads nearly 100% negative


Obama outpacing McCain in nearly all competitive states


Traditional battleground states continue to receive


majority of TV ad spending


MADISON, WI – Over the past week, presidential candidates John McCain and Barack Obama


and their campaigns have spent over $28 million on television advertising. From September 28


through October 4, the Obama campaign spent just under $17.5 million while the McCain


campaign and the RNC spent just under $11 million combined. Compared to the first week of


September (September 6-13) the amount of campaign advertising has nearly doubled, going from


a total of $15.5 million to $28.3 million. During the similar week in 2004, the Bush and Kerry


campaigns and their party and interest group allies spent just over $18 million dollars.


As was the case during the first week of September, the Midwest battleground states of Indiana,


Iowa, Michigan, Minnesota, Ohio, Pennsylvania, and Wisconsin received over half the money


spent by the two campaigns on television advertising. McCain spent a larger percentage of his


advertising budget in these Big 10 battleground states than did Obama (60.2 percent to 46.5


percent respectively). Ohio drew the greatest amount of advertising spending as the Obama


campaign spent $2,218,000 and the McCain campaign spent $1,727,000. The Obama campaign


also spent over $2 million each in Florida, Ohio, Pennsylvania, and Virginia. The McCain


campaign did not spend over $2 million in any individual state.


Table 1: Spending in Battleground States 9/28 – 10/4


McCain Obama Total


Total Spending $10,855,000 $17,445,000 $28,300,000


Spending in Midwest


Battlegrounds $6,532,000 $8,106,000 $14,638,000


% of Spending in Big 10 States 60.2 46.5 51.7


“Ten of the fifteen states where both candidates are advertising were won by Bush in the 2004


election,” said Ken Goldstein, professor at the University of Wisconsin-Madison and director of


the Wisconsin Advertising Project. “The campaign is being played on the Republican side of the


field this year.”

iVillage Member
Registered: 10-12-2008
Thu, 10-16-2008 - 9:57pm

I don't get it.

iVillage Member
Registered: 10-08-2008
Thu, 10-16-2008 - 10:08pm

According to your link, Oprah held a fundraiser for Obama.

 

iVillage Member
Registered: 08-28-2008
Thu, 10-16-2008 - 10:15pm

Let's try this one - P - A - T - H - E

iVillage Member
Registered: 10-12-2008
Thu, 10-16-2008 - 10:16pm
That isn't what I implied at all.

iVillage Member
Registered: 10-14-2008
Thu, 10-16-2008 - 10:19pm
Y-E-S...B-A-R-R-Y I-S P-R-E-T-T-Y P-A-T-H-E-T-I-C. V-O-T-E F-O-R M-c-C-A-I-N.
iVillage Member
Registered: 08-27-2008
Thu, 10-16-2008 - 10:26pm
It's how the game is played...McCain campaign would have run more negative adds if they had

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