When I google IBCLC the first hit I get is Similac. What gives?
When I Google IBCLC - I get "IBLCE | International Board of Lactation Consultant Examiners"
Google's search has changed recently, bringing you the results of what they think you are looking for. So if you were searching recently for Similac, formula or were on any of their websites (i.e. the Simlac BFing app), Google assumes that is what you are interested in - and present those results first.
You will find that if you use a different computer, or several people do the same search on their computers, everyone may get a different result - depending on what sites they have recently been on or recent searches they have done.
I obviously haven't been doing any formula searches lately because I looked thru 10 pages and all were about IBLCE, Lactation consultants and breastfeeding.
~*~ Catherine - CL of the Breastmilk vs. Formula Debate Board Come find out why this debate is so important to us!
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When I search for IBCLC, I get the "International Board of Lactation Consultant Examiners" website first then a bunch of links to individual IBCLC websites and other pages about IBCLC's. I did not see any formula company links of any sort. Have you done any Google search with the keywords formula and IBCLC together lately?. Google does customize the search results based on previous searches you've done to try and bring you the results it thinks you want so that may explain it.