Have you seen these ??

Avatar for cmpat
iVillage Member
Registered: 02-21-2003
Have you seen these ??
1
Fri, 07-22-2011 - 12:05pm

OMG! Watch Summer's Eve's Crazy New Commercials

So .... what do you all think? Racist? addressing relevant issues? I really do want to know your feedback. Personal note: I did giggle a bit at 'Hail to the V' and I have enoumous admiration for the writer of the article, Gina Colonette. I seriously do not know what I'd have said in an article on the subject.

Thanks! Talk to you soon,

Photobucket
iVillage Member
Registered: 01-01-2011
Wed, 07-27-2011 - 1:27pm
We were talking about this on another board and I have to say I think the ads are just over the top. Maybe that's what they were going for? I mean, it certainly stirred up enough conversation on and offline. Now we all know about the product, right?

I get that they're trying to go with something hip. I get that they're trying to say "these aren't just for stuffy white women". But it all seems a bit too much - the racial aspect, the lingo... The commercials will be memorable, that's for sure. I guess they served their purpose!?