I would not buy anything generic back in the day but money is tight and I've found some decent stuff?
I'm a generic girl too.
I usually buy store brand items and only buy what's on sale. The only name brand stuff I buy regularly is Miracle Whip, Kraft or Hellmans Mayo, and Heinz ketchup. I used to only buy Jif peanut butter but I found that the store brand is just as good. Right now though we always get Jif since Regina can get it on her WIC.
Also, I never buy anything full price retail. I shop thrift stores and Goodwill for everything. You have to hunt but I have found some pretty good deals. I just bought a pair of capris for me for $4 and a pair for Regina for $2 at Salvation Army - both like new.
I have been really bad lately about grabbing fast food. I have fallen off the meal bandwagon. I have to get back on.