Selling "Sexy" to 3 Yr Olds?!?
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|Fri, 05-03-2013 - 10:37am|
Remember Candy Land? Bet you don’t remember Princess Folly being sexy or Queen Frostine being busty and wearing fishnets! Good old, wholesome Candy Land has gone the way of Disney Princesses and Bratz dolls.
According to the toy makers they are simply “reflecting the changing taste of their demographic.”
Sadly, they aren’t wrong. In study after study very young children have been shown to prefer thinner and sexier characters. Girls prefer a midriff-baring, mini-skirted doll to one wearing jeans and a t-shirt, and when asked to choose a game piece to represent themselves, they prefer a thin game piece to a “normal” weight or fat game piece (going so far as being unwilling to touch the fat piece.)
Goodness. What do you think of the changed/updated Candy Land characters? Would you avoid buying the newer versions of the game because of the changed look?