In our culture, it is very much the opposite. For many generations we have been told that delivering a baby involves many hours of painfully agonizing work, to be faced with fear and trepidation. We have heard stories from well-meaning friends and family that send shivers up our spines, and so the legacy continues. We experience pain in childbirth, in part because we very much expect to!
When learning about how the mind controls the body, the expectant couple is taught to surround themselves with only positive people and messages, to create a positive view of childbirth and the expectation that their birthing with be the beautiful, peaceful experience that they want. Fear clearing sessions are integral to this process, as they allow each person to address fears they have, work through possible solutions and then release them. Fear in labor can create tension, which creates pain, then more fear, and the cycle continues. Fear and anxiety can also create adrenaline production in the body, causing the labor to become dysfunctional -- a common reason for cesareans. Freedom from fear can make a huge difference in the birthing experience.
Hypnosis for childbirth teaches a woman how to enter into self-hypnosis instantly, and create her own natural anesthesia whenever and wherever she needs it. This is important as any drugs taken by a laboring woman can be dangerous for her, and especially her baby. She has total control over her body, and is an active participant in her birth process. As labor progresses, she relaxes even more, goes deeper inside herself, trusting in her body's natural ability to give birth with ease and comfort. Her mind is programmed to give her exactly what she needs.