Hello Kitty Celebrates 36th Birthday With New Scents

The iconic cat teams up with Demeter Fragrances

This collaboration may give a new life (or nine) to Friends' Phoebe Buffay and her "Smelly Cat" tune.

To help celebrate the beyond-cute cartoon Hello Kitty's birthday today, Demeter Fragrances (as part of their Sanrio collection featuring Hello Kitty!) just launched three new scents -- Sanrio 50th Anniversary, Badtz Maru and Chococat.

Inspired by the smell of the brand's stores, the Sanrio signature fragrance combines Japanese fruity gum and, um, scented erasers, while Badtz Maru, in honor of the punky penguin, blends unsweetened pineapple, cranberry, raspberry and honeydew melon. And Chococat mixes chocolate (obviously) with fresh cherries (4 oz. cologne sprays for $39.50 each at Demeter Fragrances).

The line already includes fragrances based on Sanrio's beloved and most-recognized animated critters, including Hello Kitty, a fresh apple scent; My Melody, a yummy almond and vanilla blend; and Little Twin Stars, a bright citrus perfume that's inspired by the twins, Kiki and Lala.

Would you wear Hello Kitty-inspired fragrance? Chime in now!


Like this? Want more?
Connect with Us
Follow Our Pins

Yummy recipes, DIY projects, home decor, fashion and more curated by iVillage staffers.

Follow Our Tweets

The very dirty truth about fashion internships... DUN DUN @srslytheshow http://t.co/wfewf

On Instagram

Behind-the-scenes pics from iVillage.

Best of the Web