"We knew the power of community could make big things happen, but 600,000 pounds was a figure we couldn't dream of," said Gregg Zegras, SVP of consumer health at iVillage. "Our exclusive Healthy Living Program offers the kind of guidance and support that women around the country have been paying big bucks for, until now. The Program, combined with our built-in support system from fellow participants and the expertise of our esteemed coaches, is especially helpful for women who have the desire, but don't want to go it alone."

The Program features tools to help dieters stay on track and achieve their goals, including:

  • "Virtual Trainer" for customize exercise programs you can do at home or in the gym
  • Personalized meal plans and shopping lists that are easy to follow and flexible
  • Professionally designed stress management programs
  • Peer support community where members can share their stories and ideas through message boards and blogs
  • "Fat Pants Photo Gallery" providing inspiration for those looking to reach their healthy weight goals in 2007 and inviting women to submit their own photos
  • An esteemed group of Healthy Living experts, including physicians, cardiovascular specialists, nutritionists, fitness experts and mental health professionals trained in stress management serving as virtual coaches.

iVillage Inc., a division of NBC Universal, is the first and largest media company dedicated exclusively to connecting women at every stage of their lives. Ranked the #1 online destination for women with 16 million unique visitors (comScore MediaMetrix), iVillage.com offers an authentic community infused with compelling content from experts on health, parenting, pregnancy, beauty, style, fitness, relationships, food and entertainment. The site's interactive features include thousands of message boards and a wide variety of social networking tools, allowing women around the world to connect, share ideas, and seek advice and support about everything from fertility to fashion.

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