"What a great opportunity it is to be part of something that will transform women's lives. I am thrilled to be part of iVillage Cares and look forward to working alongside such a talented group," said Georgette Mosbacher, President & CEO of Borghese.

About iVillage Inc:
iVillage Inc., a division of NBC Universal, is the first and largest media company dedicated exclusively to connecting women at every stage of their lives. Ranked the #1 online destination for women with 16 million unique visitors (comScore MediaMetrix), iVillage.com offers an authentic community infused with compelling content from experts on health, parenting, pregnancy, beauty, style, fitness, relationships, food and entertainment. The site's interactive features include thousands of message boards and a wide variety of social networking tools, allowing women around the world to connect, share ideas, and seek advice and support about everything from fertility to fashion.

Established in 1995, iVillage's brand extensions include iVillage UK, iVillage Total Health and owned sites Astrology.com, GardenWeb and gURL.com, in addition to the Newborn Channel. The company, acquired by NBC Universal in May 2006, is based in New York.

About The Poll
The poll results contained in this release are based on telephone interviews conducted for iVillage by GfK Roper Public Affairs & Media from March 9 - 11, 2007. A total of 1,004 interviews were completed, with 520 female adults and 484 male adults. The margin of error for this study is +/- 3 percentage points and is higher for subgroups.
*among women who use the Internet for any social networking activity.