Photo Credit: letsmove.gov
It's been a year since first lady Michelle Obama launched the national campaign "Let's Move!" with the goal of eliminating childhood obesity within a generation. To help commemorate the anniversary, iVillage hosted an exclusive live Twitterview with Robin Schepper, executive director of the program.
Check out her firsthand answers on this important initiative, which has targeted everything from school lunches to playgrounds to -- most recently -- restaurant menus, aiming to improve family diets and fitness routines.
White House: @iVillage Hey everybody, Robin here -- My background helps me understand what parents face every day trying to raise healthy children
iVillage: @whitehouse What can the 5 and younger set do to get moving when it's freezing outside? @momonashoe #letsmoveivillage
White House: @iVillage @momonashoe Get creative, I have dance-a-thons w/ my kids, or hide stuffed animals & they have 2 min 2 find them #letsmoveivillage
iVillage: @whitehouse Let's Move! will mark its one-year anniversary tomorrow. What has been accomplished in the past year? #letsmoveivillage
White House: @iVillage 1 yr in, we've changed conversation about how we eat & move. All parts of society stepped up http://is.gd/hp8J9e #letsmoveivillage
iVillage: @whitehouse Let's Move! has led to some significant changes on food and beverage labels. What's different now? #letsmoveivillage
White House: @iVillage As of 1/11, you can see full clear calorie counts on containers of major beverage brands, was only per serving #letsmoveivillage
iVillage: @whitehouse What areas does the first lady plan to focus on in the second year of Let's Move? #letsmoveivillage
White House: @iVillage In 2nd yr, focus on encouraging more groups to help, emphasis on early childhood as strategy to prevent obesity #letsmoveivillage
iVillage: @whitehouse Walmart recently partnered w/Let’s Move! What is the natl retailer doing and how significant are the changes? #letsmoveivillage
White House: @iVillage Walmart's products will have less sugar & salt, lower prices 4 fruits/veg as customers asked http://is.gd/CGvIPq #letsmoveivillage
iVillage: @whitehouse Are there talks with restaurant chains to bring about more changes? What is the first lady pressing for? #letsmoveivillage
White House: @iVillage First Lady challenged restaurants to offer & promote healthy options, reduce portion size #letsmoveivillage
iVillage: @whitehouse What can be done on a community level to fight childhood obesity @healthwebmaven #letsmoveivillage
White House: @iVillage @healthwebmaven All have roles, communities can build playgrounds, make schools healthier #letsmoveivillage
iVillage: Thanks everyone for joining today’s Twitterview with Robin Schepper @whitehouse #letsmoveivillage
What else would you like to see Let's Move accomplish? Chime in below!