"Lightning Bolt" is looking to defend his championship titles at this year's Olympics in London. Bolt's biggest competition is his own training partner, fellow Jamaican Yohan Blake. “He’s very determined and he wants to win, and that keeps pushing me," Bolt said of his rival in July. Even without another gold medal, Usain has plenty of things going for him. In addition to dozens of endorsement deals, Bolt has his own clothing line, headphones, watches, and restaurant, as well as a children's charity, the Usain Bolt Foundation. On July 13, he released his own iPhone video game, in which a little cartoon Usain tries to outrun a gang of pirates.