Aside from showing off her figure, the itsy-bitsy bikini wearer often has another motive: The perfect tan. "This sun goddess says forget about lowering straps. She reaches for bandeau tops and European-cut bottoms for her sun-soaking session," says Rosemary Espinosa, store manager at swimsuit retailer ZINGARA in Aventura, Florida.
Tip: Watch out for wardrobe malfunctions (and don't skimp on the sunscreen!).